POUR FEMME is one of the fastest-growing brands in India. Especially known and most popular amongst its customers for its best quality street fashion at an affordable price.

Buy the best quality street fashion at an affordable price from Pour Femme India’s online shopping sites.

The Catalogue includes women’s clothing, dresses for girls, fashion footwear for women, Trendy and cool ladies handbags & Stylish fashion, and other hair accessories.

Our casual outfit range starts from just Rs. 199. Even the beautiful accessories for girls starting from just Rs. 99/-.


The brand Pour Femme offers the latest and trendy fashion styles through various social media channels. That includes Facebook, Instagram, and what’s app. A personal touch of customer support staff is available 24*7 through what’s app.

The founder team is always available to help you just in case the middle order team members failed to resolve any issue.                                            

Growth So Far

Starting from Late 2013 the brand has recorded nearly about 100% growth year to year 2018-19-20. The brand Pour Femme is available almost at the entire major marketplace such as Amazon, Flipkart, Paytm, Meesho, etc.

Year 2018

In the very initial years, one of the dresses that was made in Black Polka dots got very popular in 2017. However, the brand Pour femme has got real popularity when one of its products in women’s clothing Black and white Checkered Casual Shirt got viral over the internet during summer 2018.

The brand has sold almost more than 50000 plus pieces in two variations Black and white and Red and Black and stop production during the winter of 2019.

However, during summer 2020 the brand noticed rising demand in the same style. The management then decided to reproduce the bestseller article and offering its customers even better pricing and quality.

Year 2019

During 2019 winters the brand POUR FEMME offered the Colorful Fashion Jackets. The black color cotton twill jacket again got viral and Got more than 25000 pcs orders alone Amazon marketplace. The brand has offered this jacket in more than 15 Colors.

The colorful jacket is still being sold and the customers may buy it directly from the brand website.

Recent updates in year 2020

Unfortunately, the 2020 COVID 19 pandemic has proven one of the worst eras during the past few centuries. However, COVID 19 affected different people and businesses differently but for Fashion Industry it was a curse. Especially for those emerging brands who were trying to be established and dependent majorly on the eCommerce platform.

Post COVID19 the brand POUR FEMME has decided to expand its offerings. The management decided to sell directly to the consumers through the resellers. At the same time, the brand POUR FEMME has expanded its business into wholesale. The brand Pour Femme is being sold at the cash counters at almost of all the different states of India.

During the same time one of our founder members, Mr. Ravi Mehra has decided to pen down their Journey in the E-commerce business. He has written a book “Back to the Game – Ecommerce – The right time is now” which is available online at Amazon marketplace and more than 2000 copies have already been sold so far.

After getting the great response from the readers towards the Ecommerce business. The founder team has decided to expand its services for the Resellers (Housewives especially), Wholesalers, and towards the other people who want to be associated with the brand and want to sell online.

Facebook Small Business grant

Recently in December 2020 the brand POUR FEMME has chosen by Facebook for one of its business grants programs for small businesses worldwide.  Getting reorganization by such well established global business gives the brand a touch of magical boost. The management team is now confidently planning to expands its designs and other verticals.

As a brand what our customers should expect from us?

For Our Customers “POUR FEMME is the promise of an experience as well as an experience of that promise delivered.”


Comfort/ Easy- Care-

We know women avoid wrinkles on their skin, and they don’t want them on their clothes either. So, we only source ethically and use the most sustainable and most comfortable fabrics in our collections.

Apparel Sizing-

Yes, we know every woman cares about the size. And we also know the discrepancy you feel in your actually desired size and in the size you mostly purchase. So, we keep researching & practicing on it.We are committed to providing quality products and guarantee you the product is authentic/original.

Our vision

Our vision is to become the first choice of every customer in India to shop online. By providing the best quality products in a minimum time and at the best price.

Best Regards
Team Pour Femme
From the Table of the founders